212 VIP Black presents an even more exclusive, addictive and engaging party. 212 VIP Black, developed in collaboration with the creator-experimenter Carlos Benaim, is a sexy cocktail with hints of ambergris and absinthe, layered with lavender and leather. The composition creates an addictive, sensual and bold fragrance on the skin. It is an incentive to exceed established rules and create your own rules.
212 VIP gathered a group of talented young people from all walks of life, with different personalities, cultures and nationalities, and made them his night crew. Young and authentic, they enthusiastically bring their unique style to the world of 212 VIPs. Charismatic Cameron Dallas, the coveted Hailey Baldwin, and top model Taylor Hill – their spontaneity make each look at life differently. The creator of the advertising photos is the world-famous photographer Mario Testino, who captured the heroes of the unforgettable event in his iconic style. Not only do the three main characters take part in the shooting, but also a group of charismatic models, actresses and musicians such as Xavi Serrano, Pepe Barroso Jr., Lucas Satherley, Raury, Aidan Walsh, Martinez Brothers, Steffy Argelich, Stav Strashko, Sonia Ben Ammar, Maria Borges, and Inka Williams.
True to the brand essence, 212 VIP Black reflects New York City’s finest events with special guests and a fantastic atmosphere in the city. The new super-location is a luxurious house where freedom and energy come to life. The mantra of the event: Own The Party, encourages you to be the best version of yourself, to engage your body and soul to become authentic and, above all, to celebrate life.
The composition includes sexy accents of ambergris and warm wood, which combine with lavender and warm notes of vanilla and leather. 212 VIP Black is an irresistible elixir of seduction, reserved for men who dare to use it. They are men belonging to a new generation who shape their destiny, set their own rules and live as they want – a tribute to the creative New York class – the true VIPs of this city that never sleeps.