Beautiful Belle is a new “romantic floriental” fragrance by Estée Lauder, as a flanker to 1985’s quintessential scent, Beautiful. Nowadays, love is nothing short of a voyage. The fragrance traces the journey of modern day love through its sensual sparkling notes. As the campaign for Beautiful Belle says, “Love breaks all rules… Modern love is a journey: the first shy moments of attraction, the full-blown romance, the promise to commit forever.”
Shalimar is a name that resonates since the 1920s as that of a true legend. It is a perfume born during a sumptuous period, very inspired by the Art Deco style, and inscribed in history forever. Sewn from the most precious raw materials, Shalimar tells us an Indian love story. It has survived decades without ever becoming obsolete and is today one of the greatest olfactory classics of our time. To perpetuate his legend, Guerlain regularly transforms it into new flavors. After the great success of Shalimar Souffle de Parfum in 2014 and Shalimar Souffle Intense in 2017. Today, Shalimar gains in shine and shines with a new love. Focus on Shalimar Souffle de Lumière.
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