Inspired by the subtle yet timeless appeal of the original Alexander McQueen fragrance, the brand has recruited a number of famed perfumers to reinvent the classic in their own style. As a result, eight different fragrances have been introduced to the world, bringing with them their own niche style of perfumery.
Hugo Bose’s Boss the Scent lineup has come out with to new fragrances, Boss the Scent Private Accord for Him, and Boss the Scent Private Accord for Her. The fragrances will reveal the “mischievous, playful side of the Boss protagonists”, and will showcase them as being more than just visually appealing, revealing the hidden depths inside.
Scandal by Night is a new fragrance for women by Jean Paul Gaultier, scheduled for release in August 2018. This perfume is reminiscent of Scandal, the gourmand chypre scent with hollow notes of honey that was released in 2017. The older perfume was describes as a ‘free-spirited’ fragrance, while Scandal by Night has been described as ‘unbridled and unchaining.
Coach has launched the latest version of fragrance for men- Coach Platinum. Developed by perfumer Bruno Jovanovic, the Platinum has a fresh oriental scent. This brand new masculine perfume is depicted as warm and dynamic. It is a new version designed uniquely for charismatic and bold men. The perfume is an exotic blend of several notes that add a perfect fragrance to compliment an occasion.
Born Lovely is the new version of the original Lovely by Sarah Jessica Parker. This exciting new fragrance is radiant and fresh with a touch of floral and woody scent. Born Lovely has a unique combination of peony, mandarin and cassis as top notes. The heart of the perfume is a mixture of honeysuckle, freesia and orange blossom. Base of the perfume is an exotic mixture of cedar, patchouli and caramel.
From the house of Lacoste comes this new bottle, which subtly echoes the codes of the iconic brand. Lacoste L’Homme Lacoste Intense is created by the iconic brand, for the contemporary man. Lacoste L’Homme Lacoste Intense is available in an opaque dark blue bottle with a silver crocodile inspired by the tenacity of the Lacoste Crocodile.
Diana Vreeland, grandson of Diana created ‘Diana Vreeland’ luxury brand in the city of New York. Through this collection, Vreeland conveys Diana’s world where fashion and luxury were prominent. Staggeringly Beautiful is the latest launch.
Drew Barrymore, an American actress founded ‘Flower’, a cosmetics company and since 2014, the company has been launching fragrances. This summer, Flower has come up with a new collection ‘Pretty Deadly’ that consist of 3 fragrances- Lethal Oleander, Jasmine Venom and Narcissus Fatale.
A new version of Bel Azur of 2017, the Nuit Azur retains its original fragrance with an added sensuality. Nuit Azur is the night version of the previous fragrance. The fragrance has the power to transport you to the tranquility of the Mediterranean Sea after sunset. Nuit Azur is a combination of various exotic flowers. It is quite similar to a bouquet of flowers that bloom at night near the sea.
Hennes & Mauritz, better known as H&M is a multinational Swedish fashion company. Started in 1947, this company has found its way into malls in several countries for decades now. The brand has been able to make a huge impact on the market by collaborating with star designers. Since 2010, H&M has been continuously making efforts to rank high with perfumes. Now, H&M is coming up with a new fragrance collection developed by Olivier Pescheux and Nisrine Grillie. These fall into three unique groups.
Fragrance from 2015, Miu Miu Eau De Parfum was the first perfume from the house. It was a youthful amalgamation of floral fragrances that included jasmine, rose oil and lily of the valley. In the year 2016, Miu Miu released the L’Eau Bleue, a fragrance of fresh dewy spring flowers.
Inspired by the charming and idyllic coast of southern France, the new fragrance by Aerin Lauder, Éclat de Vert, brings to your mind a picture of the lush and shining greenery prevalent all around you, sparkling with the sun’s rays that penetrate through the scenery. The Éclat de Vert was launched along the lines of Hibiscus Palm from2017, and the Coral Palm, launched in 2018.
“Night is falling on the French Riveria… Chic and relaxed, moving about with a confident gait, he is preparing to go out. On the menu: casino, club, and a hike on the Croisette- nothing is too good for him! His only motto is pleasure! In one last move, he coats himself in his most beautiful seduction asset… his perfume, Royal!”
Kim Kardashian West is riding high on her fame and widespread popularity as a fashion icon and in turn consumers are benefiting from luxury consumer goods such as her Kimoji line of fragrances.
Ralph Lauren’s Polo Red Rush is the fourth fragrance in the Polo red series after the classic Polo Red, Polo Red Intense and the aromatic Polo Red Extreme. Wear the new Polo Red Rush fragrance and experience an instant dash of energy within you. You also feel passionate wearing this fresh perfume. While the freshness is boosted by spearmint, the fruit notes ensure energy and passion. The fresh fruit notes make you experience crispness and coolness to the core.
Beautiful Belle is a new “romantic floriental” fragrance by Estée Lauder, as a flanker to 1985’s quintessential scent, Beautiful. Nowadays, love is nothing short of a voyage. The fragrance traces the journey of modern day love through its sensual sparkling notes. As the campaign for Beautiful Belle says, “Love breaks all rules… Modern love is a journey: the first shy moments of attraction, the full-blown romance, the promise to commit forever.”
Inspired by courage and decisiveness, the makers of the perfume only the Brave Street features new style hip hop dancers. The all new edition of Diesel Only the Brave Street is a combination of exotic notes. It begins with a citrusy, herbal and fresh note which later progresses with an aromatic intense fragrance of basil, apple and bergamot. The perfume reflects an artistic touch with a unique combination of cardamom and licorice. It also includes a subtle note of vetiver and cedar. The woody trace of the perfume is made sensuous by the hint of vanilla.
