It all began in 2006 with the creation of The One Dolce & Gabbana perfume, a symbol of femininity, desire and splendour. The One immediately gained countless followers by introducing us to the classic and baroque universe. He quickly noticed a wide variety of his fragrance, as evidenced by L’Eau The One from 2008, Rose The One from 2009, The One Desire in 2013, The One Eau de Toilette in 2017, and recently as, The Only One from 2018. The year 2019 continues this dynamism, offering us the second chapter in the history of the One. Focus on The Only One 2, a model of a woman admired by everyone.
The Only One 2 appears as a compelling new character of the Dolce & Gabbana woman. It symbolizes what everyone admires and who is always in the spotlight. The woman who wears The Only One 2 is also “unique, charming and magnetic, she knows what she wants and how to achieve her goals”. To personalize such an image on the screen, the Dolce & Gabbana brand has engaged with the seductive Emilia Clarke, the muse of the previous The Only One 2. The alluring actress, better known for her role as Daenerys Targaryen in the game of the Throne, plays here with charm, naturalness and simplicity. Filmed by director Matteo Garrone, he takes us to a typical Italian trattoria in the heart of Rome’s Trastevere district. Radiant illuminates the stage, and all eyes are focused on her.
Let’s start by getting drunk on the scent of the new Dolce & Gabbana, The Only One 2. As before, the signed heart of the collection, based on the colour of coffee and violet, is still present. This time, however, it is associated with the essence of red roses, sounding here in an overdose, to flood the heart of The Only One 2 with endless lust and romance. Immediately a more warm and sensual aura emerges from this composition. However, The Only One 2 increases fruits and fresh notes of pear, red fruit and freesia. Its background becomes more delicate and expressive, enhancing the addictive character of the essence thanks to the patchouli duo and tonka bean.
Top notes
pear, red berries, blackberry, freesia
Heart notes
red rose, violet, coffee
Base notes
tonka, patchouli, ambergris, amber woods
For the first time, Dolce & Gabbana dares to introduce an extravagant red colour to its fragrance. Its golden transparency of the past years has disappeared in favour of a new, more seductive and glamorous shine. Sculpted like a ruby bottle, “The Only One 2” gives perfumes an infinitely valuable look. The weight of his glass surprises and guarantees all it’s quality. If its square shape gives the impression of stability, the number 2 running through its front in golden colour is more rounded. He is the embodiment of a woman’s generosity and evokes the sensual curves of the female body.
In advertising to personify this new fragrance, Dolce & Gabbana once again focused on the seductive actress Emilia Clarke, formerly the music for The Only One in 2018. Famous for her role as Daenerys Targaryen in the Game of Thrones saga, the pretty blonde floods the atmosphere with her devastating charm. It seems impossible to resist the azure colour of her eyes or her soft and warm voice. Her smile, enhanced with a red ruby lipstick, fits perfectly with the colour of The Only One 2 bottle. The scene is simple and authentic. The action takes place in the heart of the Italian trattorias, in the Trastevere district of Rome. This advertising campaign directed by Matteo Garrone immerses us in an intimate atmosphere in which Emilia Clarke draws attention.
